Online Casinos Site Flies High

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Online Casinos Archive » Online Casinos Site Flies High

Online Casinos Site Flies High

19 Feb 2006

Bodog, a leading online casinos site, has signed a new advertising deal with Allegiant Air to externally and internally brand six large passenger jets in the colors and logos of the online casinos company. This initiative is intended to complement its online, print, radio, television and marketing campaigns.

‘Our advertising partnership with Allegiant Air is a natural fit for us. Branding encompasses everything from good customer service to strategic advertising positioning and targeting. This in-air branding exercise will allow us to target a specific player demographic, while continuing to expand the presence of our brand throughout the continental United States,’ says Calvin Ayre, Founder and CEO of Bodog. The online casinos advertising campaign will last a total of three months span on six 150-seat MD-80 passenger jets. The online casinos site’s plane wrapping will be easy to see by travelers waiting to board flights to and from McCarran International Airport in Las Vegas.

The online casinos campaign is going all out. Passengers flying in any of these Bodog-branded jets will have an opportunity to win a trip to Las Vegas! All they have to do is sign up for a Bodog account and deposit a minimum of $20. Along with an in-flight announcement highlighting some what the famous online casinos site has to offer, the sophisticated Bodog plane inserts are available in each seat back. These brochures come complete with detachable Poker and Black Jack strategy cards. The most impressive feature is the seat tray - each of the passenger seat trays is designed to look like a Black Jack table. So now you not only can enjoy your time at Bodog, but you can also fly high with them and benefit from great online casinos offers!

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